East Meets West Fine Wines and Pelissero expand their cooperation to Hong Kong and Macau

Date : 2020.04.09


EMW Fine Wines (EMW) is proud to announce a new strategic partnership with Pelissero for the areas of Hong Kong and Macau


The importer-distributor East Meets West Fine Wines (EMW) strengthens its Italian portfolio with an exclusive partnership in Hong Kong and Macau with Pelissero Az. Agr. Vitivincola (Pelissero) the prestigious family estate from the heart of Barbaresco, Piedmont. EMW and Pelissero have a long history together in Mainland China and, commencing April 1st, 2020, are now excited to extend our collaboration to Hong Kong and Macau.



About Pelissero



The Pelissero Family has always been dedicated to agriculture with a strong connection to the Langhe territory in Piedmont.


Our agricultural DNA has always been firmly rooted in the timeless traditions of the Langhe farmer. We are located in Treiso, an independent municipality since 1957, in the heart of the Barbaresco region and one of the first Italian DOCGs. Barbaresco is inseparable from the Nebbiolo variety that, more than any other, defines the history of our hills. Nebbiolo is known as the ‘king’ of the grape varieties. We are children of this land and these vines.



The family’s spirit of continuous improvement, in the vineyard and the cellar, coupled with our passion, commitment and innovation always remain constant. This spirit joined today by our pride in being third-generation vine growers. But our philosophy has not changed since 1957: we primarily cultivate native varieties, in particular Nebbiolo, Barbera and Dolcetto, which make up 85 percent of our production. All the grapes we use come from our 42 hectare estate that we own and manage. In concert with the best local consultants, we follow the entire production cycle, from pruning the vines to marketing the 250,000 bottles that we make each year.



Wine Portfolio


Pelissero, “Vanotu” Barbaresco DOCG

Pelissero, “Nubiola” Barbaresco DOCG


Pelissero, Langhe Nebbiolo DOC



Pelissero, “Piani” Barbera d’Alba DOC


Pelissero, “Munfrina” Dolcetto d’Alba DOC




EMW Fine Wines


EMW Fine Wines is a leading wine importer, distributor and brand builder in Greater China market, working closely with more than 80 leading family-owned wineries from 15 countries around the world. EMW Fine Wines has an unequalled distribution network to top restaurants, hotels, wine shops, online VIP customers and an exclusive network of distribution covering over 160 cities in China. EMW has been awarded “Best Wine Importer” for nine consecutive years since 2011 by China Sommeliers Wine Challenge/Wine 100 Challenge.





Gregory Bielot    Managing Partner


Hong Kong Office Address:

18/F, Kam Sang Building, No.257 Des Voeux Road Central, Sheung Wan, Hong Kong