East Meets West Fine Wines and Bodega Otronia Start a Brand New Distribution Partnership in Hong Kong and Macau Markets
Shanghai, July 23rd, 2021 – East Meets West Fine Wines (Shanghai) Limited (EMW) is delighted to announce being appointed the exclusive distribution partner with Bodega Otronia in Hong Kong and Macau, China.
Otronia is a unique project with terroir wines located in the south of the Chubut Province, Argentina, which has been under wraps for 10 years. Driven by the constant search to explore nature and discover superior quality, the Argentine businessman Alejandro Bulgheroni, the founder of Otronia, stays true to his dream to create a collection of excellent wineries located in the premier wine regions of the world and build a portfolio of wines with great identity, personality and reflecting its origins in each product.
The wines of Otronia are products of excellence, produced with great ageing potential and destined to position themselves at the high-end local and international market, in countries such as the United Kingdom, Switzerland, Sweden, the United States, Brazil and Uruguay. The southern and extreme climatic conditions of this region means that wine production is limited.
Olivier Six, COO, EMW Fine Wines
“Mr. Bulgheroni’s passion for wines, together with his desire to develop the potential of new soils, pushing the limit of what’s possible, motivated the creation of Otronia. Today, with the help of Otronia, a new wine growing region has been born in Argentina. EMW, as a fast growing and a leading fine wine importer in Greater China, is delighted to collaborate with the new pioneer winery, and we’re more than excited to share with our clients the successful innovation of wines from extreme Patagonia.”
Otronia Winery Team
“It is an honor to announce our new partnership with EMW. We are excited to start the cooperation with such a professional and dedicated team, which has built their reputation in Asia over the years. Certainly we will use the same passion of doing wines to collaborate and stand together. We truly believe that we will make a success with Otronia wines within Hong Kong and Macau markets, where wine business is well developed and very dynamic. Look forward to introducing Otronia wines to Hong Kong and Macau wine lovers and connoisseurs.”
About Bodega Otronia
Challenges the limits of what is possible.
In the southern center of the Chubut Province, on the shore of Lake Musters, which used to be called Otron by its former inhabitants, Otronia is born. It has 50 hectares of organic vineyards in Latitude 45° south. This is a new project with vines of Pinot Noir, Chardonnay, Gewürztraminer and Pinot Gris. A new wine region is born along with a new vision. It has the extreme climatic conditions, typical of this area located at the southernmost area of the world, “the end of the Earth”. The wind is one of the most important and key conditions of the area. It brings an absolute cleanliness of the air.
Hong Kong and Macau Market Exclusivity
Otronia, 45 Rugientes, Corte de blancas
Otronia, 45 Rugientes, Pinot Noir
Otronia, Block 3&6, Chardonnay
Otronia, Block 1, Pinot Noir
EMW Fine Wines
EMW is a leading importer, distributor and brand builder in Greater China market, working closely with more than 90 leading family-owned and premium wine estates, saké breweries and craft spirit producers from 16 countries around the world. EMW has an unequalled distribution network to top restaurants, hotels, wine shops, online VIP customers and an exclusive network of distribution covering over 160 cities in China. EMW has been awarded “Best Wine Importer” for 10 consecutive years since 2011 by China Sommeliers Wine Challenge/WINE100 Challenge.
EMW Marketing Director, Greater China
Tel: +86 (21)62824966
Shanghai Office Address: Unit 202, No.664 Xinhua Road, Changning District, Shanghai